Team with over 20 years of experience in retail and foreign trade
We represent and quote factories directly... we are NOT Traders
We have our own offices in China and India
Categories focused on Home Improvement and Department Stores
Development of Private Brands
Focus on Innovation, Quality, Cost Efficiency, and Sustainability
Team with over 20 years of experience in retail and foreign trade
We represent and quote factories directly... we are NOT Traders
We have our own offices in China and India
Categories focused on Home Improvement and Department Stores
Development of Private Brands
Focus on Innovation, Quality, Cost Efficiency, and Sustainability
We connect Latin American brands with leading factories in Asia and Europe for direct purchases.
We act as your local team in Asia to manage procurement, product development, and on-site verification of quality and manufacturing standards.
We develop specific projects with Asian suppliers according to client requirements, for institutional and corporate sectors.
We organize buying experiences on-site so you can meet suppliers, fairs, and factories at the source.
Local stock sales for marketplaces, distributors, and retailers.
• Faucets
• Toilets
• Shower Columns
• Shower Accessories
• Bath Accessories
• Bathroom Vanities
• Vanity Basins
• Bathtubs & Whirlpools
• Bath Safety
• Organization
• Bath Mirrors
• Towel Racks
• Faucets
• Sinks
• Laminate Flooring
• SPC & Vinyl Flooring
• Porcelain Tiles
• Ceramic Tiles
• Decking
• Wall Panels
• Ladders
• Welded Wire Mesh
• Nails
• Wires
• Shovels
• Wheelbarrows
• Asphalt Tiles
• Debris Bags
• Hand Tools
• Power Tools
• Caulking Guns
• Work and Safety Shoes
• Hand Protection
• Hearing Protection
• Eye Protection
• Face Protection
• Workwear
• Security
• Tires
• Batteries and Starters
• Exterior Accessories
• Interior Accessories
• Car Cleaning
• Fluids and Lubricants
• Waste Bins and Paper Baskets
• Containers
• Cleaning Tools
• Mops and Floor Squeegees
• Brooms and Dustpans
• Patio Sets
• Patio Bar
• Swing Chairs
• Awnings and Pergolas
• Lounge Chairs
• Patio Tables
• Chairs and Armchairs
• Umbrellas and Bases
• Gazebos
• Accessories
• Dining Room Furniture
• Bar Stools
• Floor Coverings
• Mirrors
• Photo Frames
• Paintings
• Blackboards & Easels
• Cushions
• Storage & Organization
• Accessories
• Toys
• Floor Coverings
• Mirrors
• Photo Frames
• Paintings
• Blackboards & Easels
• Cushions
• Storage & Organization
Laoban, led by Chilean professionals with over 20 years of experience in international retail, specializes in product sourcing, private brands development, and global sales of fast-moving consumer goods. We excel in understanding the demands of the Latin American market and possess solid knowledge of the dynamic commercial environment in China and Asia. With a deep understanding of key regions in this geographical area, we ensure high standards of quality, innovation, and logistical efficiency. Our proposition is built on offering the best costs, high-quality products, and differentiation through strategic partnerships with various factories. We are committed to helping you stand out from the competition and meeting your commercial needs.
We aspire to be the leading company in representing Asian and European factories of high-quality, competitive products in Latin America with a strong focus on innovation and sustainability.
Executive with EMBA and over 15 years of experience leading Sales and Marketing teams for consumer goods in Asia, with a particular focus on China. I have notable experience at Concha y Toro Group, one of the leading wine companies globally. Specialist in developing and implementing commercial strategies that ensure effective brand positioning and sustainable market growth.
Executive professional with over 15 years in the leading Home Improvement retail. Specialized in developing private brands at a regional level, with experience as Manager of B2B Sales and Corporate Innovation Manager. I served as the Director of Sodimac Global Sourcing in Shanghai, China, for 5 years, focusing on supplier, product, and program development for private brands. Holding an MBA, I have extensive experience in the markets of Chile, Peru, Colombia, Mexico, China, India, and Asia.
With over 25 years of experience in the retail sector, I am an executive with a solid track record in Commercial and Operational areas within corporate roles, primarily at leading companies such as Sodimac, Home Depot, and JC Penney. I have extensive experience in opening new markets, as well as in the development of international business across various Latin American countries, notably in Argentina, Brazil, Colombia, Chile, Peru, Mexico, and Uruguay. I have successfully led the strategy, implementation, and development of private brands, such as Kölor, Holztek, Sensi D’Acqua, Bauker Green, and Home Collection, at a regional level.
We assess your needs. We identify if your needs align with the mix of factories we represent. If necessary, we conduct a search for your requirements.
Santiago • Chile
Ningbo • China